University Of Fashion

In December 2007, Arbaaz Khan and Arjan Bajwa were cast opposite Chopra. After confirming the principal cast, the media reported that Bhandarkar was having difficulty casting the male roles, including that of a homosexual clothing designer. Samir Soni and Harsh Chhaya were cast as the homosexual designers, and model Mugdha Godse was cast in a supporting role.

PR practitioners must provide effective communication among all platforms, in order to engage the fashion public in an industry socially connected via online shopping. Today, technology plays a sizable role in society, and technological influences are correspondingly increasing within the realm of fashion. Wearable technology has become incorporated; for example, clothing constructed with solar panels that charge devices and smart fabrics that enhance wearer comfort by changing color or texture based on environmental changes. 3D printing technology has influenced designers such as Iris van Herpen and Kimberly Ovitz. As the technology evolves, 3D printers will become more accessible to designers and eventually, consumers — these could potentially reshape design and production in the fashion industry entirely. A fashion trend signifies a specific look or expression that is spread across a population at a specific time and place.

Politics & Social Issues

Although the fashion industry developed first in Europe and America, today it is an international and highly globalized industry, with clothing often designed in one country, manufactured in another, and sold in a third. For example, an American fashion company might source fabric in China and have the clothes manufactured in Vietnam, finished in Italy, and shipped to a warehouse in the United States for distribution to retail outlets internationally. The fashion industry has long been one of the largest employers in the United States, and it remains so in the 21st century.